10 Best Free SEO Courses Available Online: 100% Free

We reviewed the best SEO courses to teach yourself SEO for free. Perfect for beginners to SEO and those who want to improve their SEO skills.

One of the best ways to learn SEO is to enroll in an SEO course. We did our research and found the best free SEO courses available online.

In this post, you’ll learn the top courses to teach yourself SEO for free. The list includes courses from reputable organizations that will definitely help you build your SEO skills.

10 Best Free SEO Courses Available Online

1. Free SEO Course (Reliablesoft)
2. Attract and Engage Customers (Google)
3. SEO Training Course (Ahrefs)
4. Free SEO training: SEO for Beginners (Yoast)
5. Free SEO Training Course (Udemy)
6. Free SEO Course (ClickMinded)
7. SEO Training Course (Hubspot)
8. On-Page and Technical SEO Course (Semrush)
9. SEO Specialization (Coursera)
10. Free SEO 6-Part Video Series (Moz)

1. Free SEO Course (Reliablesoft)

If you’re looking for an SEO course to learn the basics of SEO, then this is the course to enroll in first. The lessons are easy to follow, and the language is suitable for non-technical users.

It starts by explaining how the SEO process can influence the decision of search engine algorithms and then introduces the three major SEO sub-processes: Technical SEO, On-Page SEO, and Off-Page SEO.

Here is a breakdown of the course lessons:

• How Search Engines Work
• What is SEO?
• Why SEO?
• Technical SEO Basics
• On-Page SEO Basics
• Off-Page SEO Basics
• Next Steps

Overall, free SEO courses from Reliablesoft provide a great way for anyone interested in learning about SEO from experts who have been working within the industry for years.

Not only are these courses available at no cost but they also offer plenty of valuable information that will help any student become better equipped when it comes to any type of online marketing campaign or initiative related to search engine visibility.

2. Attract and Engage Customers (Google)

The Attract and Engage Customers is one of the few Google owned courses about SEO. The course is part of the Google Digital Marketing & eCommerce professional certificate offered by Grow with Google through Coursera.

The course material is prepared by Google employees and covers the following SEO topics:

• SEO Fundamentals
• How does Google rank websites?
• Search algorithms
• How to do keyword research for SEO
• Content and image optimization
• Google Search Console
• Mobile SEO

SEO topics are grouped into two lessons with a total duration of 9 hours. The course includes two more lessons covering an Introduction to Digital Marketing and Search Engine Marketing (SEM).

3. SEO Training Course (Ahrefs)

A free SEO Course worth spending time on is the SEO Course for Beginners by Ahrefs Academy.

The course includes 14 lessons grouped into 4 modules covering SEO basics, keyword research, and link building.

• Module 1: Keyword Research
• Module 2: On-page SEO
• Module 3: Link Building
• Module 4: The Basics of Technical SEO

4. Free SEO Training: SEO For Beginners (Yoast)

As a beginner in the world of search engine optimization (SEO), it’s important to understand the basics of how it works before you can make any progress.

SEO for Beginners by Yoast Academy is an SEO crash course for beginners. It is more suitable for students who have no prior SEO knowledge. It starts by explaining the SEO fundamentals, including how search engines work.

The course is split into three main sections:

• Introduction to SEO
• Content SEO
• Technical SEO

5. SEO Training Course (Udemy)

This is one of the most popular SEO courses on Udemy. So far, more than 309K students have enrolled, and the course has an overall rating of 4.6/5 stars.

The Moz Team created the course and presented it by Rand Fiskin (one of the MOZ founders).

The course format is video, and the duration is 3.5 hours.

It covers the following topics:

• SEO Strategy Development
• Site Audits and Structure
• Keyword Research Basics
• On-Page SEO Fundamentals
• Link Building and Off-Page SEO
• SERP Features
• Reporting on SEO

6. Free SEO Course (ClickMinded)

SEO veteran Tommy Griffith is the instructor of this course. Before starting ClickMinded, Tommy managed SEO for companies like PayPal and Airbnb.

In this course, Tommy explains the SEO framework used at Paypal and Airbnb and gives general advice on approaching the whole SEO process.

The most important topics of this course are:

• Introduction to SEO
• What Is Document Relevancy
• On-Page Ranking Factors
• Pages Vs Domains
• Title Tags & Meta Descriptions
• Image Alt & Filename
• Internal Links & Anchor Text
• Site Architecture & Silos
• Link Neighborhoods
• Freshness / Recency
• UX Signals
• Searcher Intent, Quality Content, And Competition

7. SEO Training Course (Hubspot)

This is a free SEO course by HubSpot Academy that is worth considering. The course includes six lessons covering the following topics:

• SEO Basics
• On-Page and Technical SEO
• Keyword Research For SEO
• Link Building for SEO
• Optimizing Your Website For Rich Results
• SEO Reporting

8. On-Page and Technical SEO Course (Semrush)

On-page SEO and Technical SEO are two SEO processes you can control 100%. Unlike off-page SEO, which has to do with website promotion methods, on-page, and technical SEO is something you can improve by following simple SEO rules.

This is what this SEO course by SEMrush Academy is all about.  It includes 7 modules that cover the following topics:

• SEO Auditing your website
• Troubleshooting HTTPS Issues
• Identifying and Fixing Crawlability Issues
• Performing a Log File Analysis
• Tips on how to create SEO-friendly Content
• Tips on how to improve your on-page SEO

9. SEO Specialization (Coursera)

Coursera is a popular online training platform offering a range of courses covering a wide range of topics.

Their SEO specialization path includes five individual SEO courses:

• Introduction to Search Engine Optimization
• Google Search Engine Optimization Fundamentals
• Optimizing a Website for Google Search
• Advanced Content and Social Tactics to Optimize SEO
• Advanced Search Engine Optimization Strategies

10. Free SEO 6-Part Video Series (Moz)

This is a free SEO course by Moz.

The course is made up of 6 videos (1 hour each) covering the following topics:

• SEO Strategy
• Keyword Research
• Searcher Satisfaction
• On-page Optimization
• Technical SEO
• Link Building

What are the Prerequisites for taking free seo courses

there are no strict prerequisites for taking the free SEO courses mentioned. However, the search results provide some insights on the recommended skills and knowledge that can help you learn SEO more efficiently:

1. Logical reasoning, continuous learning, and perseverance are personality traits that can make it easier to learn SEO .
2. Knowledge of SEO tools for website audits, keyword research, and data analytics is helpful . Some courses recommend getting familiar with Google Analytics and Google Ads as prerequisites.
3. While not strictly required, having a basic understanding of digital marketing concepts can provide a good foundation for learning SEO .
4. The courses cater to both beginners with no prior SEO knowledge as well as those looking to expand their existing SEO skills .
5. Some courses may have a recommended level of expertise, such as “beginner to intermediate” or “intermediate to advanced”, but they generally don’t have strict prerequisites .

What are the differences between free and paid seo courses

The differences between free and paid SEO courses are numerous, and the choice between the two ultimately depends on individual learning goals and preferences. Here are some key differences:Paid Courses

• Comprehensive and well-structured lessons: Paid courses are often designed to provide a structured learning experience, covering a wide range of SEO topics in-depth.
• Additional resources: Paid courses may offer additional resources such as customer support, access to experts, and more.
• Regular updates: Paid courses are often regularly updated to include the latest SEO algorithms and strategies.
• Higher quality content: Paid courses are generally considered to have higher quality content, as they are designed to provide a comprehensive learning experience.
• Cost-effective: While paid courses can be expensive, they can be cost-effective in the long run, as they provide a comprehensive learning experience that can lead to better SEO results.

Free Courses

• Cost-effective: Free courses are, of course, cost-effective, as they do not require any financial investment.
• Easily accessible: Free courses are easily accessible, making them ideal for beginners who are trying to understand the basics of SEO.
• Variety of resources: Free courses offer a variety of resources, including blogs, websites, and social media, which can provide a wealth of information on SEO.
• Flexibility: Free courses offer flexibility in terms of learning pace and the ability to select specific areas of interest.
• Self-motivation required: Free courses require self-motivation and discipline to learn effectively, as there is no external structure or support.

Self-Teaching

• Flexible learning schedule: Self-teaching allows for a flexible learning schedule, which can be beneficial for those with busy schedules.
• Plenty of resources available: Self-teaching provides plenty of resources available, including blogs, websites, and social media.
• Requires self-discipline: Self-teaching requires self-discipline and the ability to stay motivated and focused.

Combination of Paid and Free Learning Resources

• Best of both worlds: Combining paid and free learning resources can provide the best of both worlds, offering comprehensive learning while also being cost-effective.
• Effort and time required: Combining paid and free learning resources requires effort and time to find, combine, and determine the quality of resources.

What are the most popular paid seo courses

here are some of the most popular paid SEO courses:

1. SEO Certification (ClickMinded):
   • Length: Three to six hours.
   • Price: Single courses from $999, with the complete course library for $1,999.
   • Level of knowledge required: Beginner.
2. Advanced Search Engine Optimization (SEO) Certification Training (Market Motive/Simplilearn):
   • Length: 30+ hours of self-paced video with exam and certification.
   • Price: Self-paced learning for $899.
   • Level of knowledge required: Advanced.
3. SEO Training (Bruce Clay):
   • Length: 15+ hours over 48 videos.
   • Price: $1,495 for a one-year membership.
   • Level of knowledge required: Beginner to advanced.
4. SEO Basics (SERanking):
   • Length: 41 lessons over 6 hours.
   • Price: Basic subscription starting at $44/month, 14-day free trial.
   • Level of knowledge required: Beginner.

What are the benefits of taking a paid seo course

The benefits of taking a paid SEO course include:

1. Comprehensive Learning: Paid SEO courses offer in-depth and structured learning experiences, covering a wide range of SEO topics thoroughly.
2. Access to Expertise: Paid courses often provide access to industry experts and professionals who can offer valuable insights and guidance.
3. Regular Updates: Paid courses are frequently updated to include the latest SEO algorithms and strategies, ensuring learners stay current with industry trends.
4. Quality Content: Paid courses are generally considered to have higher quality content, providing a more comprehensive and detailed understanding of SEO concepts.
5. Certification: Completing a paid SEO course often results in receiving a certification, which can be valuable for career advancement and showcasing expertise to potential employers.
6. Additional Resources: Paid courses may offer additional resources such as customer support, networking opportunities, and access to tools that enhance the learning experience.
7. Structured Learning: Paid courses provide a structured learning environment, guiding learners through a systematic approach to mastering SEO concepts and techniques.
8. Cost-Effective in the Long Run: While paid courses require an initial investment, they can be cost-effective in the long run by providing a comprehensive learning experience that leads to better SEO results1.

What are the features of the most popular paid seo courses

the features of some of the most popular paid SEO courses are as follows:

1. SEO Certification Course (ClickMinded):
   • Length: Three to six hours.
   • Price: Single courses from $999, with the complete course library for $1,999.
   • Level of knowledge required: Beginner.
   • Features: Lifetime access to five mini-SEO courses, covers various topics in SEO from technical SEO to content creation, and offers certification upon passing the final exam.
2. Advanced Search Engine Optimization (SEO) Certification Training (Market Motive/Simplilearn):
   • Length: 30+ hours of self-paced video with exam and certification.
   • Price: Self-paced learning for $899.
   • Level of knowledge required: Advanced.
   • Features: Comprehensive course covering all aspects of SEO, intended to take skills to the next level, and provides access to the course for a full year.
3. SEO Training (Bruce Clay):
   • Length: 15+ hours over 48 videos.
   • Price: $1,495 for a one-year membership.
   • Level of knowledge required: Beginner to advanced.
   • Features: Learn-at-your-own-pace course covering everything from basic to advanced SEO tactics, offering a one-year membership for access.

Conclusion:

After looking at some of the 10 best free SEO courses available online, it’s clear that anyone wanting to grow their business digitally must have the right knowledge to make a difference.

People who are just starting out will benefit greatly from such resources and will find that they can gain a good understanding of the key aspects of SEO quickly without spending any money.

Competition may be tough, but with the right knowledge and dedication, we can all learn how to create content that meets the highest standards. 

Furthermore, each course provides enough information for a budding search engine optimizer to build on the basics and start climbing their way up in ranking.

With the help of these courses, you’ll be able to tap into vast amounts of potential and maximize your website’s reach. So don’t just take our word for it – put these excellent free tools into action! You won’t regret it. Enjoy your free SEO courses and rank no 1 in google.